Breakfast & Cereals — half price deals
55 breakfast & cereals products reduced right now (23 at Coles, 32 at Woolworths) . The average reduction in this category is 50%, or about $3.51 per item; the largest single saving is $20.00.
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-50%
Breakfast & CerealsView deal at Coles →Kellogg's Crunchy Nut Corn Flakes Hot Honey Flavour Breakfast Cereal | 380g
$3.50 $7.00
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-50%
Breakfast & CerealsView deal at Coles →Red Tractor High Protein + High Fibre Granola Maple Cashew Almond | 385g
$4.75 $9.50
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-50%
Breakfast & CerealsView deal at Coles →Red Tractor High Protein + High Fibre Granola Choc Nuts & Seeds | 385g
$4.75 $9.50
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Breakfast & CerealsView deal at Coles →Arnott's Shapes Light & Crispy Honey Soy Chicken Cracker Biscuits | 120g
$2.00 $4.00
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Breakfast & CerealsView deal at Coles →Kellogg's Just Right Breakfast Cereal With Whole Grains Apricot Pieces And Sultanas | 460g
$3.50 $7.00
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Buying breakfast & cereals on special
Cereal is one of the most heavily promoted categories in Australian supermarkets, to the point where the full shelf price on a big-brand box is close to notional — most boxes sell on some kind of promotion. Half price is the floor, and it comes around often.
Boxes keep for months unopened, so this is a straightforward stockpile category. Muesli bars and breakfast biscuits are worth the same treatment if they are in your regular rotation. Compare the per-100g price rather than the per-box price: cereal box sizes vary far more than they appear to, and a smaller box at half price is sometimes still worse value than a large box at full price.
Related reading: how to check a half price deal is really a deal and what is actually worth stockpiling.